USA Today and the Benefits of Live Events

Live events can be a highly strategic and valuable tool in developing lasting bonds between brands and consumers. We’re thrilled to work with the USAToday team, and articles like this one highlight the importance of investing in relationships with their audience. Over the past three years, the High School Sports Award series has done just that in numerous markets around the country. ETZEL is excited to continue producing this incredible program, having extended our partnership with USAToday for the next two years.

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