Kicking off the FedEx Cup right!
It’s an exciting week as we head to New Jersey with our new friends at Kendra Scott. We are excited in adding them to our client roster, and helping support and activate their brand space at The PGA TOUR’s first stop on the Playoffs for the FedEx Cup! The Northern Trust kicks off an important stretch of golf for the best players in the game. Kendra Scott takes to the beautiful fairways of Ridgewood Country Club for the duration of the tournament, running August 21-26.
Working with their internal team, we helped design and implement a space showcasing the brand, its line of highly-regarded jewelry, all while engaging with customers to create a lasting impression. This environment includes a golf-themed Plinko style game where guests can win Kendra Scott prizes, a living Kendra Scott branded photo wall, as well as a relaxing lounge. All the elements in the space use the same color scheme and styling to keep a cohesive brand image.